Insights To

01 A warm foot is a dry foot.
You know what ice is, right? (A: Frozen moisture. Consider wearing moisture-wicking socks and BOGS˚ or other insulated waterproof boots.)

02 Use your head.
Guess where your body leaks 10% of your body heat? (A: Top of your head. Always wear a hat.)

03 Take a hands-on approach.
You’ve heard the saying, “Cold hands, warm heart”? Yeah, that’s not true. (A: Wear waterproof gloves.)

04 Tighter is not better.
You know what else needs to circulate for your blood to circulate? (A: Air. So make sure your boots fit properly.)

05 Go out, play hard.
You do have some BOGS°, right? (A: If “yes,” go out and have hours of fun ASAP. If “no,” you’ve come to the right place.)
